Associate Product Manager
Position Overview
As an Assistant Product Manager, you'll serve as a strategic leader for a portfolio of innovative products, driving growth through consumer insights, compelling storytelling, and cross-functional collaboration. You'll identify opportunities for breakthrough innovation and guide products from concept to market launch.
This role is perfect for a creative, consumer-focused professional who thrives at the intersection of design, marketing, and strategy - someone who loves turning insights into trend-forward products that inspire.
What You'll Do
Consumer & Market Insights
- Dive deep into category trends and global consumer behaviors to uncover new opportunities.
- Translate research and analytics into actionable strategies for product development.
- Identify gaps in the market and emotional drivers that influence how people cook and connect.
Innovation & Concept Development
- Build a forward-thinking product roadmap based on insights and market potential.
- Collaborate with design, culinary, and engineering teams to bring fresh ideas to life.
- Develop product stories that resonate emotionally and strengthen brand identity.
Product Lifecycle Management
- Lead projects from concept through launch, defining positioning, features, pricing, and packaging.
- Coordinate with cross-functional teams to ensure timely execution and quality standards.
- Support testing, validation, and sustainability initiatives to maintain consumer trust.
Go-to-Market Execution
- Partner with marketing and sales to create compelling launch plans and retail storytelling.
- Ensure consistent messaging across packaging, digital, and in-store experiences.
- Prepare sell-in materials and training resources for internal and external stakeholders.
Portfolio Optimization
- Monitor performance and consumer feedback to identify refresh or retirement opportunities.
- Maintain documentation, trackers, and roadmaps for global visibility and efficiency.
- Champion continuous improvement to achieve top-tier consumer satisfaction.
What We're Looking For
- 1-3 years of experience in product management, innovation, or consumer marketing (CPG or durable goods preferred).
- Strong analytical and strategic thinking skills with a creative edge.
- Excellent communication and storytelling abilities, both written and visual.
- Comfortable leading cross-functional and global projects with confidence.
- Proficiency in Microsoft Office and presentation tools; familiarity with AI-assisted platforms is a plus.
FAQs
Congratulations, we understand that taking the time to apply is a big step. When you apply, your details go directly to the consultant who is sourcing talent. Due to demand, we may not get back to all applicants that have applied. However, we always keep your resume and details on file so when we see similar roles or see skillsets that drive growth in organizations, we will always reach out to discuss opportunities.
Yes. Even if this role isn’t a perfect match, applying allows us to understand your expertise and ambitions, ensuring you're on our radar for the right opportunity when it arises.
We also work in several ways, firstly we advertise our roles available on our site, however, often due to confidentiality we may not post all. We also work with clients who are more focused on skills and understanding what is required to future-proof their business.
That's why we recommend registering your resume so you can be considered for roles that have yet to be created.
Yes, we help with CV and interview preparation. From customized support on how to optimize your CV to interview preparation and compensation negotiations, we advocate for you throughout your next career move.