Senior Marketing Manager
Senior Marketing Manager - Americas
Location: The Woodlands, TX (Hybrid)
Are you a strategic marketing leader ready to make an impact? We're seeking a Senior Marketing Manager to drive growth and innovation across the Americas region for a global leader in advanced materials. This role is ideal for someone who thrives on shaping strategy, enabling commercial success, and collaborating across functions to deliver results.
What You'll Do
As Senior Marketing Manager, you will:
- Lead Regional Strategy: Develop and maintain a three-year marketing strategy and segment roadmaps aligned with global priorities.
- Drive Growth & Innovation: Identify emerging trends and unmet customer needs to shape innovation priorities and build business cases for new opportunities.
- Enable Commercial Success: Partner with sales and product teams to execute regional plans, optimize pricing strategies, and deliver impactful product launches.
- Manage Portfolio: Define regional product and customer portfolio strategies, ensuring alignment with business objectives.
- Oversee Marketing Execution: Guide campaigns, content development, trade show presence, and lead generation activities, ensuring continuous improvement.
- Provide Market Intelligence: Monitor competitor moves, pricing trends, and regulatory developments, translating insights into actionable strategies.
- Collaborate Cross-Functionally: Act as the regional marketing lead, working closely with sales, technical, supply chain, operations, and finance teams.
What We're Looking For
- Bachelor's degree in Marketing, Business Administration, or related field (MBA preferred).
- 10+ years of experience in marketing, commercial, or business development roles, ideally in B2B environments.
- Proven ability to build and execute multi-year strategies.
- Strong understanding of innovation processes and portfolio management.
- Experience driving commercial initiatives and working cross-functionally with sales and product teams.
Why This Role?
This is your chance to shape regional strategy, lead high-impact initiatives, and work with a global team committed to innovation and growth. If you're passionate about driving results and influencing the future of advanced materials, we want to hear from you!
FAQs
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