Customer Retention and Loyalty Manager

Customer Retention and Loyalty Manager

Join Our Client's Dynamic E-Commerce Team in Rotterdam!

Are you a motivated and customer-focused professional looking for an opportunity to make a significant impact in the fast-evolving world of e-commerce? Our client, a prominent leader in the e-commerce retail sector, is on the hunt for an enthusiastic and results-driven Customer Retention and Loyalty Manager to become an integral part of their high-performing team in Rotterdam, Netherlands. This role offers a unique chance to shape and implement innovative customer engagement and loyalty strategies, directly influencing the growth and success of a well-established brand that is dedicated to delivering exceptional consumer experiences. If you have a proven track record in building long-lasting customer relationships and have a passion for the dynamic B2C marketing and e-commerce landscape, this could be the career move you've been waiting for.

Key Responsibilities:

• Lead, design, and implement comprehensive customer retention strategies to strengthen brand loyalty and foster long-term customer relationships.
• Oversee and enhance the membership program, ensuring it aligns with the company's objectives and resonates with the target audience.
• Take full ownership of customer retention metrics, with a focus on driving measurable improvements in customer retention rates and achieving significant membership growth.
• Collaborate with cross-functional teams to deliver personalised and effective marketing campaigns tailored to customer preferences and behaviours.
• Analyse customer data and feedback to identify trends, insights, and opportunities for refining engagement strategies and maximising customer lifetime value.

Essential Skills and Experience:

• B2C Marketing Expertise: Demonstrated success in developing and executing impactful marketing campaigns aimed at engaging and retaining a consumer audience. You should possess a deep understanding of customer needs and behaviours to craft compelling strategies.
• E-commerce Knowledge: Hands-on experience in the e-commerce industry, with a comprehensive understanding of digital platforms and tools used to drive customer engagement and online retail growth.
• Experience with Fast-Moving Brands: A background in working with consumer-focused brands, particularly in fast-paced industries such as consumer goods or FMCG, will provide you with the agility and insight required to excel in this role.
• Commercial Acumen: A strong ability to identify, assess, and capitalise on business opportunities that can strengthen customer loyalty and drive profitability. You will need to combine strategic thinking with a practical approach to problem-solving and decision-making.
• Analytical Skills: Proficiency in using data analysis to drive business decisions and optimise marketing and retention strategies. You should be comfortable working with performance metrics and KPIs to measure success.
• Communication and Collaboration: Strong interpersonal and communication skills are essential for engaging with internal teams and external stakeholders to ensure alignment and a shared vision for customer success.

This is more than just a job; it's an opportunity to be a part of a forward-thinking and innovative organisation that values creativity, agility, and a customer-centric approach. If you are passionate about driving meaningful connections with customers and have the ability to thrive in a dynamic, high-energy environment, we encourage you to seize this opportunity. Join a team that is not only shaping the future of online retail but also putting customers at the heart of everything they do.

Take the next step in your career today. Apply now to become a part of our client's motivated and talented team in the vibrant city of Rotterdam, and contribute to a journey of growth, innovation, and success!